Senior Consultant at Perfman HR
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Senior Manager - Brand Solutions Sales - Media/Entertainment (7-12 yrs)
Position : Sr. Manager Brand solutions Sales
Position Objective : Responsible for driving the top line and bottom line business growth by meeting sales targets of the area assigned to you.
Job Information :
- This role will be responsible for generating and driving branded content revenues by identifying prospects, building robust sales pipeline, developing strategic business and sales plans.
- Driving the vision & go-to-market business & sales strategy for the business and developing and cultivating relationships at the senior levels directly with the brands & agencies.
- Core area of focus will be strategic engagement with the client on their businesses & steering the clients marketing investment into delivering brand/ business results through our offering.
- Must work collaboratively across various functions including creative, production, account management, digital marketing, Ops, Finance &Legal teams &across all the group companies.
Key Responsibilities :
- Formulate and orchestrate the sales strategy through appropriate understanding of branded content, digital content marketing trends, understanding of the brand objectives, category understanding, pricing and other business/strategic levers of the overall company.
- Develop the business strategy, sales efforts in the marketplace by identifying business development opportunities with a view to grow and become one of the preferred partners for all advertisers for their branded content requirement.
- Understanding the brand brief / brand key challenges appropriately and de-briefing the creative team accordingly.
- Strategically inputting into the brief Brainstorming with the creative team to develop creative solutions for the brands based on their key challenges and overall brand objective.
- Ensuring that the ideas / pitch which is being developed is in-line with the brand requirement Working with the digital marketing lead and the team, media team and consolidating the pitch presentation for the client.
- Negotiating and closing the proposal with clearly aligned deliverables. Depending on the nature of the client and the brief you may also need to develop ideas independently.
Desired Candidate Profile :
UG : Any Graduate - Any Specialization
PG : Post Graduation - MBA
Keyskills : brand solutions digital sales
Salary : As per market standards
Industry: Media / Entertainment / Internet/ Software Services
Functional Area : Sales, Retail, Business Development
Role Category : Corporate Sales
Role : Sales
Employment Type : Permanent Job, Full Time
Knowledge and Skills :
- Domain knowledge in the sector (Digital, Media and entertainment) you are expected to drive sales
- Excellent communication, presentation, human relations and interpersonal skill
- Analytical bent of mind with an ability to have a consultative approach towards clients
- Ability to strategize and execute long term vision
- Knack to multi task
- Exceptional networking skills
- Out-of the-box thinker
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