Role and Responsibilities : - Lead a team to develop, standardize and localise content growth methodologies, KPIs and best practices to help and accelerate category teams' work to drive content diversification, growth and consistency. - Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness. - Ensure brand voice consistency across all content assets. - Lead HK's content strategy for priority content programs across brands - Develop and execute content strategies specific to the growth of in-house - Provide consultancy and support for in-market teams on creator/ partner management (frameworks, support models, content category focus etc). - Act as the point of contact with external social &amp; PR agencies. Skills and Experience : - MBA graduate preferably from MICA and other tier 1 colleges. - Experienced in content / user strategy and operations and preferably a background from a content platform - Over 7 years of work experience and minimum 4 years of experience in dealing with digital assets, managing people of relevant industries and business environments. - Experience in creating well thought out strategy decks and program documentation - Experience collaborating cross-functionally, influencing and building consensus among multiple stakeholders in an entrepreneurial, high-expectation environment - Experience creating and editing digital content for target audiences across all multimedia and social platforms including Facebook, Instagram, Twitter, Snapchat, Linked In, YouTube, Kakao, Line, WeChat, Weibo, TikTok etc. - Experience with data analyses and insights, e.g. ROI analyses on a digital platform - Direct experience creating short form video content - Knowledge about all media metrics - Strong presentation skills - Proficient in content planning - Proficiency in Microsoft Office (Word, Excel, PowerPoint)

Delhi NCR

Gurgaon/Gurugram

Senior Manager - Brand & Platform Content Strategy - Advertising Firm - IIM/MDI/ISB/FMS 

Senior Manager - Brand & Platform Content Strategy - Advertising Firm - IIM/MDI/ISB/FMS  ,Job Description for Senior Manager - Brand & Platform Content Strategy - Advertising Firm - IIM/MDI/ISB/FMS  in Wen Jobs in  Delhi NCR Gurgaon/Gurugram for (4-7) years of experience. Apply Now!

Job Description for Senior Manager - Brand & Platform Content Strategy - Advertising Firm - IIM/MDI/ISB/FMS  in Wen Jobs in  Delhi NCR Gurgaon/Gurugram for (4-7) years of experience. Apply Now!