Senior Manager - Brand Marketing - Media - West

Senior Manager- Brand Marketing - West (Female candidates)

- Experience in TV niche channels who are into Brand integration/ Marketing are required.

- Experience in Brand Solutions, Strategic partnership, Brand Partnering, Co branding, Marketing and revenue generation, Media planning will work

- Can look at candidates from media agencies - Group M, OMD, Lodestar, Starcom

- Channel Sales- Hindi/ English movie channels

- OTT- Zee5, Sony live( with some TV exposure)

Duties and Responsibility

- 7 to 9 years digital/TV niche channels /brand integration sponsorship or worked with media agencies. Handled the brand/ content solution either from agency or selling side.

- Creation and development of new advertising option and packaging existing ad sales property innovatively through effective co-ordination with internal as well as external stakeholders

- Create effective pitches and prepping and supporting the team

- Leading and driving pitching new ad options to advertisers and agencies

- Driving and achieving ad revenue target from new mediums

- Good understanding of innovative pitch creation

- Understands TV measurement /Digital measurement

- Prompt co-ordinations skills to drive new mediums internally as well externally

- This role needs to balance of marketing creativity and commercial acumen.

- Needs understanding of brand challenges and creating solution through (company's) new and existing ad options

Additional Inputs :

Candidates with media planning or content teams from media agencies willing to move to selling

GEC/Niche - Revenue planning /new product team would be preferred.