- Build a consumer insight framework and leverage both syndicated and direct consumer contacts. Social Media: Leverage social and other digital channels to boost brand visibility and drive brand endearment. Analytics: Drive product & business analytics to discover strength and gap areas to extract business/ brand growth - Should have hands-on exposure in building creative assets for both digital and offline channels of advertising, exposure in media planning and research is desirable. Expertise in managing BTL, Creative, Research and media agencies - Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market - Define product strategies and road maps - Research and determine product weaknesses and areas to be modified - Develop sales tools and collateral's - Develop effective product positioning in the market - Conduct competitive strategic analysis, consumer segmentation, and consumer insight development - Develop mid-term plan and financial analyses - Brief and train sales personnel - Launch and oversee advertising and media planning - Coordinate activities of specialists involved in the brand positioning of the products - Undertake package development strategies.

Gurgaon/Gurugram

Senior Manager - Brand Marketing - Insurance 

Senior Manager - Brand Marketing - Insurance  ,Job Description for Senior Manager - Brand Marketing - Insurance  in Recruitment Firm in  Gurgaon/Gurugram for (3-6) years of experience. Apply Now!

Job Description for Senior Manager - Brand Marketing - Insurance  in Recruitment Firm in  Gurgaon/Gurugram for (3-6) years of experience. Apply Now!