15/04 Prachi Khare
Director at People Connection

Views:651 Applications:118 Rec. Actions:Recruiter Actions:68

Senior Manager - Brand Management - Chemicals Firm (9-12 yrs)

Mumbai Job Code: 686851

A leading chemicals company based in Mumbai is looking for a Senior Brand Manager. We are looking for candidates with an experience range of 9-12 years of experience only.

The brief roles and responsibilities are as follows:

- Responsible for the development of communication and creative delivery and effectiveness.

- To increase brand preference through corporate branding initiatives and develop an overall strategy to best manage consistency in brand messaging target group connects and develop a competitive advantage.

- Developing a brand plan to support growth objectives

- Design communication calendar

- Develop communication for corporate brands/sub-brands/products channels/influencers and internal

- Content Management

- Manage creative agency engagement, manage public relations(Social & Brand), Offline and Online resources, driving website efficiency, SEO, ORM, Social Media interactions, blogs, measure agency performance, measure website performance tracking and reporting, website benchmarking and updation.

- Brand endorsements, sponsorships, alliances, collaboration for brand and content creation.

- Manage consumer call center, Quality monitoring, and management for Lead generation, and efficiency.

- Collaborations and consumer activations, management advisory services, property sponsorships.

- Retail format designing and benchmarking and dealer/vendor support

- Managing implementation and maintenance of retail models.

- Providing merchandising support for products.

- Consumer BTL activations

- Inshop branding support

- Tracking of competitive retail formats

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights (Read more)
  • Follow-up
    (Read more)
Something suspicious? Report this job posting.