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Practice Lead at Smart Source
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Senior Manager - B2B Commercial Marketing - Electronic Business (15-19 yrs)
SENIOR MANAGER B2B COMMERCIAL MARKETING WITH A B2B ELECTRONIC BRAND IN MUMBAI
ROLE:
- Formulating Brand/ Sub Brand / Product marketing strategy and execution of the same for building brand, new product salience and product lifecycle sustenance.
- Detailed Marketing Plans, Marketing Calendar, Budgets and Clearly Defined expected outcomes.
- Maximising Marketing ROI.
- Leading marketing teams.
- Setting and executing Digital Marketing Calendar and Social Media Calendar. -
- Develop and execute B2B marketing plans that may include SEO, SEM,PPC, email campaigns, Influencer marketing, participation in industry conferences and events, webinars, and website updates
- Managing Creative, Digital, PR and Media agencies along with respective team members. Creative development and production. -
- Preparing Digital and Non Digital Media Plans.
- Managing relationships and co-marketing program with Industry ecosystem partners with deep understanding and adherence to co-marketing guidelines.
- Co-ordinating with sales teams for channel specific marketing actions. Development of Channel Specific marketing initiatives and execution of the same.
- Integrating marketing actions with external partner organizations and other functions within the organisations.
- Managing ORM on all social media handles and consumer forums.
- Guiding PR efforts and facilitating execution of PR activities.
- Preparing Marketing Budgets for specific periods and tracking.
- Competition Track and benchmarking.
- Analytics and activity impact reports preparation
INTERESTED CANDIDATES MAY APPLY OR MAY CONNECT 8860014921
Harjot Kaur
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