Director at B Placed Pvt Ltd
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Senior Manager/AGM/DGM - Category Manager - Media Group (3-6 yrs)
Designation Band: SM/AGM/DGM - Leading Print Media Group
Title - Category Manager
Department: Revenue Enablement Organization
Job Location: Delhi/NCR
Experience Level: 3-6 years
Industry Preference (If any):FMCG/ Education/BFSI/Real Estate
Qualification: MBA Tier 1/2
Job responsibilities - 4-5 key deliverables, specify Area/ territory to be managed, if applicable
1. Understand the Business fundamentals of the assigned categories
2. Identify the customer buying patterns and put together a comprehensive strategy for respective category for the overall revenue objectives for the category
3. Capture and analyze micro and macro trends related to geography, technology, and environment
4. Monitor and improve the Category Revenue parameters across Geography, Product Mix, Channel
5. Stakeholder Management - Work with different stakeholders in Sales, Finance, Marketing teams to execute Category strategies
Prior Role (s)/ Work Experience Preferred - detailed information about the required background
- Understanding of Business
- Very strong influencing skills
- Ability to manage matrix organizations
- Prior experience in driving sales through an - influencer- role preferred
- Prior experience in Category Management role preferred
- Preference for BFSI Category experience
- Data oriented
Purpose of the Job (in case of a new position/ business)
The objective is to add to the revenue of the organization through existing and new advertisers, along with additional sources :
- Identify of opportunities to drive growth
- GTM planning for the opportunities
- Category insights through secondary research and external engagement
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