Senior Executive - Digital Marketing - FMCG

We have an urgent Opening for Digital Marketing - Sr Executive -Location Mumbai

Essence of Role - Key Accountabilities :

Business Operations :

- Support in Management of companies social & digital assets (Facebook twitter-web-Instagram)

- Execute the category digital marketing plan for achievement of revenue targets

- Support in Development of digital marketing plan for E Commerce

- Provide assistance in development of own E Commerce platforms (if any) would encompass the role

Innovations :

- Support in tracking all activities like -Social Listening, Tracking Consumer Trends, and Generating Insights that could be used in 'Innovation' or 'Communication Development'.

Financial Dimensions :

- Revenue

- Gross Margin

- ASP

Non-Financial Dimensions :

- Brand Management

- Communication Development

- Media Strategy

Role Complexity [E.g. Location, Industry dynamics etc :

a. Cross Functional Coordination

b. External Vendor Management

Educational Qualifications :

- Graduate in BMS/BMM.

- Can be an MBA as well

Experience Required :

- Must have 4-6 years of experience in digital marketing in FMCG/Non FMCG or Media Agencies

- Can be part of a social media/ digital marketing agency or media arm agencies

- Should have good understanding of Social, Digital & E Commerce

Functional Skills Required :

- Digital Marketing

- Social/Digital/E-Commerce

- Brand Planning

- Market Research

- New Product Development

- Communication Development

- Media Strategy & Planning

Desired Competencies / Behaviours :

- Analytical & Strategic

- Execution Skills

- People Management

internal Interactions / Influence :

Cross Functional Teams - E Commerce Channel Manager /Category Managers/Logistics

External Interactions / Influence :

External Vendors - Creative/Media/Research

Please apply with the updated CV and the following details :

Total Experience-
Relevant Experience-
Notice Period-
Current CTC (Fix + Variable)-
Expected CTC-
Current Location-
Reason for Change-
Preferred Location (Mumbai)