Senior Digital Strategist - Digital Agency

Senior Digital Strategist

- He will be responsible for the successful management of digital strategy for client business and digital campaigns. The role requires person to be a progressive thinker who can connect digital to all other aspects of a client business and drive growth opportunities.

- This individual combines an in-depth knowledge of client business objectives, online strategies, and their competitive landscape with a rich background in the digital marketing industry to deliver effective digital marketing recommendations.

- This person also handles the day-to-day operations of agency projects, including research, scope development, creative briefing and job execution.

- As a Senior Digital Strategist you will be responsible for achieving the client's strategic brand and business objectives by working with clients to provide them with guidance and working with the internal team to achieve execution of strategies.

- You will play a pivotal role in promoting the integration of cross-functional teams and ensuring seamless delivery of all work to the client. This candidate must be prepared for a fast-paced environment and be comfortable making decisions.

This position will report to the CEO

Responsibilities :

- Develops unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives

- Executes projects to be high quality, on time and cost-effective/on budget

- Fosters timeline development and monitors progress, ensuring deadlines are met

- Develops strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution

- Manages client expectations, bringing issues/concerns to clients' attention before they become problems, offering potential solutions, and advising of potential delivery delays

- Proactively keeps abreast of assigned clients' marketing and media plans, and provides technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.

- Writes communications briefs, ensuring that creative and media are effectively integrated

- Manages research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior

- Develops a total understanding of online target audience and mindset modes

- Reviews statements and estimates of work prior to client review

- Provides campaign performance reporting and analysis to clients

- Ensures accountability is established during the project planning process

Skills/Requirements :

- 3-5 yrs of full-time experience in digital marketing or advertising (digital experience is a MUST)

- Experience handling lifestyle and fashion brands is a plus

- Superior communication skills, both internal and client-facing

- Strong relationship management, organizational and project management skills

- Ability to work effectively with a variety of internal teams and business groups, including Creative, Media and Technical Specialists

- Ability to identify opportunities for growth and incremental opportunities with client partners

- Strong interest in technology or digital marketing

- Bachelor's degree or equivalent in a related field