Senior Consultant - Market Research - IIM/FMS/MDI/XLRI

- Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations

- Understand business objectives and design surveys to discover prospective customers preferences.

- Conduct research on specific market conditions. Gather data on consumers, competitors and market conditions.

- Designing questionnaires and advising on methodology of collection of data.

- Managing focus groups, carrying out interviews and conducting surveys.

- Compile and analyze statistical data using modern and traditional methods to collect it

- Simplify complex data into a user-friendly format such as graphs, charts and other visual aids.

- Interpret data, formulate reports and make recommendations. Prepare and present reports to clients and management.

- Provide competitive analysis on various companies market offerings, identify market trends, pricing/business models, sales and methods of operation

- Remain fully informed on market trends, other parties researches and implement best practices

- MBA in tier-1 or tier-2 B-school (Preferably Market Research or related specialization) with minimum 2 years of experience in Market Research & Analysis

- Total experience of 3-5 yrs in Consulting domain

- Thorough knowledge of marketing programs and strategies and Ability to gather large amounts of data and convert it into meaningful analysis

- Ability to use hard data and metrics to validate hypotheses and justify business decisions