Senior Communication Specialist - Digital Platform

- With the ever-increasing business ideas among entrepreneurs, our client acts as an investor working on the philosophy of invest and cobuild, supporting business ideas that are solving large complex problems which are of global relevance.

- They are not only into investing, but co-create businesses through expert operating models, by leveraging their domain expertise and strategic guidance.

- This Gurgaon-based company was founded in 2006. Their major focus areas are age-care, future of work, supply chain and start-ups. They invest in both early-stage companies as well as mature businesses.

- As a Senior Communication Specialist, you will be responsible for creating informative content to share the company's value proposition to multiple audiences.

What you will do:

- Helping create and execute robust communications engagement strategy

- Creating compelling, relevant content and driving readership/ viewership, developing social media as a brand strategy

- Creating digital assets and communication materials using tools like Canva

- Crafting content, including visual presentations, videos, op-eds, digital assets, etc, including conducting in-depth research on trends in the finance/ startup ecosystem

- Designing the strategy for internal and external branding and working with PR, Legal, Design, and Portfolio companies

- Curating content guided by business needs

- Monitoring and growing engagement

Desired Candidate Profile :

What you need to have:

- Degree in an applicable discipline (marketing, business, communications, etc.)

- 2+ years of relevant communications experience

- Comfort with tools like Canva, social media analytics tools

- Passion for social media and various digital platforms

- Passionate about Startup/ VC space

- Keenness to look beyond the obvious creative solutions

- Knowledge of audience segmentation and identification on digital platforms

- Strong attention to detail, organisational skills, and ability to multi-task and prioritise

- Comfort working in an unstructured & complex environment requiring out-of-box thinking, logical reasoning

- Ability to continuously add value to assigned processes and develop solutions

- Ability to work collaboratively

- Good verbal and writing/ grammatical skills as well as the ability to present information and ideas logically and clearly

- A keen eye for detail is also required