Senior Consultant at Synergy Consultants
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Senior Brand Manager - Nutrition Products (6-10 yrs)
The Position for a renowned Company from Nutrition products background based at Gurgaon.
Qualification required: B.pharma/M.pharma/Msc. Biotech/B.Sc. Biotech,B.Tech Biotech/M.Tech Biotech only.
Key Responsibilities :
- Determine GTM Strategy, Packages, Pricing for different sales channels - Online, Specialty Stores, MT, GT
- Develop strategic plans for consumer/trade advertisement through various media vehicles: digital, radio, print, web, and social media
- Define brand positioning and marketing strategy for various products
- Identify new product opportunities as well as brand extension and work closely with R&D team to come up with winner products
- Own the top line and bottom line targets of his/her portfolio and work closely with sales team to achieve the revenue targets
- Own few key core initiatives for the brand from end to end and work closely with cross functional teams to drive those
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