Senior Brand Manager/Group Brand Manager - Haircare
ONLY CANDIDTES FROM HARDCORE FMCG SECTOR WILL BE SHORTLISTED. NON FMCG Candidates will not be get
1. Position : Senior / Group Brand Manager - Haircare
2. Location : Kolkata HO
3. Years of Exp : 6 - 8 years of post MBA ( Non premier B School is accepted)
4. Current CTC Range : <25 lacs
5. Mandatory : Must have experience in Shampoo
Wil report to GM Marketing.
His Position is for our Client FMCG - who are Well known in Haircare/Skincare and other Variants. Our Clients are Now Rs.2000 Crores Company
Responsibilities :
- Develop Brand Strategy (Annual and Long-term) with detailed Go To Market/Execution Strategy
- Setting-up of systems/processes; Team building & grooming; Ensuring synchronization across teams.
- Should Manage the entire P&L of a newly launched brands
- Defining Brand Strategy and roadmap for the brand
- Engaging key customers through innovative engagement initiatives
- Deal with creative agency to design brand communication for the customers and implement the media plans
- Creating a platform for the sales force to generate innovative ideas with an objective to increase business for the organization
- Deal with creative and media agencies to design brand communication for the brands and ensuring the implementation is in-line with the brand strategy.
- Will be Responsible for Creating a New Brands in Haircare Segments
- Drive different marketing activation's in collaboration with Cross functional areas such as PR, Packaging, Design, Product Development, Supply Chain, Commercial and Operations
- Develop annual plans and budgeting for the portfolio and monitor the expenditure
- Develop actionable marketing strategies and plans to deliver against the company's business objectives
- Launch new products to meet consumer expectations, ensuring business growth rates
- Drive the Creative & Media team and take responsibility for developing and implementing all marketing plans
Candidates Requirements :
- Marketing/branding from a good Hardcore FMCG company only
- Excellent Package is offered for the Right Candidate
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