Posted By

HR

HR at SM Consultant Services

Last Login: 11 June 2024

Job Views:  
3398
Applications:  404
Recruiter Actions:  24

Job Code

696762

Senior Brand Manager - FMCG/Food & Beverages

5 - 10 Years.Any Location
Posted 5 years ago
Posted 5 years ago

Industry : FMCG, Foods, Beverage

Functional Area : Marketing, Advertising, MR, PR, Media Planning

Role Category : Marketing

Role : Product/ Brand Manager

Key Job responsibilities :

Brand Strategy

- Collate and Analyze market trends, Monitor competitor activities, and based on the same undertake timely market intervention. Post-track all in market initiatives and document and incorporate learning for the future.

Marketing Planning Development

- Prepare the Marketing Plan


- Assist in developing the Annual Brand Plan in conjunction with the Marketing Head, Sales & Agency.

Consumer Promotions

- Recommend consumer promotions schemes, prepares financial analysis, take approvals, coordinate with supply chain and sales for procurement and implementation to increase sales volumes

Trade Promotions

- Assist the sales team in implementing the Trade promotion plans.

New Product Development

- Assist in Launching for new products. Work with R&D on product development, conduct Market and feasibility studies for New Products.

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Posted By

HR

HR at SM Consultant Services

Last Login: 11 June 2024

Job Views:  
3398
Applications:  404
Recruiter Actions:  24

Job Code

696762

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