Chat

iimjobs

jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
08/05 Sonia
Senior Consultant - Leadership Hiring at Kelly Services

Views:4013 Applications:508 Rec. Actions:Recruiter Actions:44

Senior Brand Manager - FMCG (5-10 yrs)

Mumbai Job Code: 570097

Hiring for the role of a Sr. Brand Manager with a leading FMCG Multinational

Location : Mumbai

Primary Function / Primary Goals / Objectives:

- To lead brand annual plans in line with the strategic objectives of the brand.

- Create and implement Marketing plans in line the brand plan thereby enabling achievement of business objectives and targets.

- Create product and advertising concepts and test them with consumers/ customers

- New product development- Handling the innovation funnel from idea to execution

- Continuously measure and plan to enhance brand's equity and market share

Major Responsibilities:

- Insight mining to get new product ideas with a strategic fit to our business

- Managing a cross functional team to deliver on new launch, promotion and renovation networks for the brand X

- Manage creative and media agencies to deliver creatives and media planning/deployment

- Brand audit and planning using various data resources, internal and external and alignment on the same with key stakeholders

- Manage the brand P & L with an efficient management of A & P and costs

- Ensures marketing activities comply with the relevant Acts, legal demands, ethical standards and Corporate Business and branding standards.

- Maintains close collaboration with sales team to support them in with local opportunities through micro- marketing

Skills & education:

- MBA in Marketing or General Management from reputed institute/university

- 5 to 8 Years of relevant business experience in FMCG/ OTC

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights
  • Follow-up
Something suspicious? Report this job posting.