Senior Brand Manager - eCommerce

We are helping one of the fastest-growing eCommerce Interior start-up, to find a Senior Brand Manager at Bangalore HQ.

The start-up is backed by another large Consumer Goods brand, aspiring to double their turnover on annual basis. Come, be part of an extremely aspirational organisation.

If you meet the criteria, and want to discuss the opportunity, do reach out to us at 8668561277 (between 10 am and 12 noon) on working days.

What would you be handling:

Brand Management :

- Manage the entire marketing mix for the emerging consumer durable brand.

- Build the brand identity and product development strategy, develop and execute the plan.

- Manage all branding campaigns, its ideation, budgeting, coordination with agencies / vendors and internal stakeholders, implementation and post-campaign analysis.

- Identify collaborations, cross-promotions and new partnerships to grow brand.

Stakeholder management:

- Planning, implementation & execution of Brand Campaign with the Advertising agencies and vendors.

- Responsible for liaisoning with various media and communications agencies, and driving the execution of marketing strategies.

- Craft innovative online campaigns while maintaining desired margins, implement geography and platform specific campaigns to achieve business objectives.

Digital Marketing:

- Manage, leverage and grow digital platforms and tools.

- Manage all company digital assets and improving its utilization with the help of SEO, SEM, SMO and other marketing automation tools.

- Create, curate, and manage all published content (images, video and written).

Business Analysis:

- Continuously analyse sales, marketing and competition data. Develop insight for sales & top management and perform consumer research.

Events & Launches:

- Identify the gap in product offering. Develop the suitable strategy, Liaise internally and externally and accomplish successful launch of product.

- Ideate and execute events for increasing engagement with stakeholders like Platform partners and consumers.

Desired profile:

- 6-9 years of relevant experience of branding and marketing

- Must have e-commerce industry

- Must have an MBA from top B-school