- Manage a brand portfolio & responsible for brand promotion, cycle campaign, inputs & briefing & coordinating with the filed force for promotional strategy implementation

- Develop and facilitate review of the Brand Plan for allocated products by defining the need of the customer, designing the marketing and creative inputs and facilitating the execution of the plan through the Sales team.

- To provide timely and pertinent inputs to the Sales team in order to maintain / improve health of the brand with the objective of achieving market share, sales and profits in line with specified objectives.

- To be responsible for the market share, growth, revenue and profit obtained by allocated products in the given therapy area in India.

- To align with and participate actively in organization led initiatives periodically

- To understand and comply with the organization Code of Ethics for the role

- To understand and communicate organization values across the section

- Develop learning modules for the field force on marketing and promotional plan, conduct learning sessions, guide and develop rapport with the field staff in order to obtain the desired development of market share and sales.

- Participate in training programs associated with the Physician Partnership Program & other skill enhancement programs organized from time to time.

- Periodically (Quarterly) plan and utilize Marketing budget by allocating resources for required products with the objective of maximizing return on marketing expenditure.

- Design creative marketing and promotional campaigns and cascade it to the desired customer by providing appropriate training to the sales force in order to maximize impact of marketing activities and return on investment

- Organize seminars, symposia, congresses and CME programs with the help of field force and address symposia on latest trends in disease management in order to positively influence key doctors.

- Develop, sustain and leverage relationships with key opinion leaders in the medical & patient fraternity in order to create preference for Sanofi products for drug prescription.

- Undertake regular Field visits to understand implementation of marketing plans and obtain customer insight

The position is based in the Corporate Office, Mumbai. However, the position requires extensive traveling across the country

Qualifications:-

- Graduate in Science/Pharmacy.

- Post Graduate Degree in Management, with a specialization in Marketing

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