Samsung - Senior Manager - Influencer Marketing

Roles

- Responsible for Influencer relationship management

- Owns relationship across both Tech & Non Tech influencers

- Can manage campaigns across all phases & diff price segments

- Build & drive overall influencer strategy across Hero, Macro, Micro

- Can manage Influencer Agencies

- Needs to Identify, recruit & manage new potential upcoming bloggers

- Well versed with Product Knowledge, Specifications of smartphones

Platforms usage

- Proficient in knowledge & usage of 3rd Party Influencer management tools

- Should be well versed with Influencer management Softwares (Free & Paid)

- Well versed in Affiliates marketing for Influencer marketing

- Should be updated on the latest trends in Influencer Marketing

- Well versed with usage Video Analysis Softwares like VidQ

- Knowledge of ORM & Response management