Samsung - Media Buying & Procurement Manager

PURPOSE OF POSITION

To lead- Digital & Offline Media Buying/ Procurement for Samsung India Electronics Pvt. Ltd

JOB RESPONSIBILITY

- The incumbent shall be responsible for leading all digital & traditional media buying and negotiations, for Samsung India, one of the largest Media spenders in India (Spend > USD 100Mn annually)

- Drive - Media Agency RFP , with internal stakeholders and external parties

- Assess and evaluate Media KPI's & Rate deliveries for each campaign basis strong domain knowledge of Media platforms - both digital & offline.

- Rate inflation control - Benchmarking & Tracking SIEL rates vs. agreed contract terms with the Media Agency.

- Evaluate Media properties relevant to Samsung for scale partnerships / opportunities basis strong Media & Tech innovation knowledge.

- Relevant experience to evaluate delivery and pricing for new Tools / Tech / Data services currently deployed/ To-be -deployed for SIEL in the area of brand safety / ad fraud / measurement & tracking.

- Liaoning with Internal & External parties to drive the Digital Media Procurement KPI's

- Maintaining Media MIS

- Rate Benchmarks/ Savings / Spends

- Deal management, maximizing performance of deals

- Control and management of Global Digital Media Deals

- Agency contract compliance & hygiene

KEY RESULT AREAS

- Media Rate efficiency control & improvement Y-O-Y

- Knowledge to build and improve Media rate control trackers & MIS

- Strong Media Partner/ Publisher relations to positively influence SIEL Pricing & negotiation conversations

- Delivery of procurement KPI's with high transparency and compliance to company processes.

- Strong inter personal skills to navigate the Org structure & work in collaboration with internal/ external stakeholder

- Liaison with Samsung HQ teams on Global digital Media Deals & benefits

Shruti Tiwari