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Manager Recruitment at Samsung India Pvt Ltd
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Samsung - Manager - Campaign Management - CRM (3-8 yrs)
Summary :
- Campaign Planning for Cross-Sell of Ecosystem products and Lifecycle Management (LCM) from business side.
Key Objectives of the Position :
- This position is created to own the planning for Cross-Sell for ecosystem products, Lifecycle Management (LCM) Campaign activities in CRM team.
Areas of Responsibility :
- Be responsible for Cross-Sell of ecosystem products to IM consumers and drive additional revenue and increase Attach Rate
- Be responsible for conceptualizing, planning and defining the key campaigns in LCM efforts for post-purchase consumers
- Coordinate with execution teams to get - Always on- campaigns executed. Be responsible for their timely execution and drive the engagement KPIs (such as engagement rate %)
- Devise an LCM strategy to plan for relevant campaigns based on Consumer Tiers, channel preference and life stage
- Be responsible for high quality Content/Creatives for IM campaigns, output managed via Cheil team
- Constantly be on the lookout for new ways to engage with consumers via internal thinking, team collaboration and industry benchmarking
- This position will also collaborate with cross-functional teams (Retail, .com, Products etc) to create campaigns and to seek budgets as needed
- Engage in dialogues with partners to create complimentary capabilities for CRM efforts
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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