Chat

iimjobs

jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
01/11 Antara
Associate at Reliance Industries Limited

Views:6473 Applications:593 Rec. Actions:Recruiter Actions:9

RIL - Area Sales Role - PetroRetail (1-2 yrs)

Any Location Job Code: 629923

Job Purpose:

To achieve set sales targets for MS/HSD/Lubes /Plaza assigned for the ROs/Lube Distributors/TCCs within his geographical area and thereby ensure attainment of overall top-line of the company by ensuring quality service and timely delivery.

Job Accountabilities (Duties and Responsibilities):

1. To achieve set targets for MS/HSD/ALPG/ Lubes/TCC/Plaza :

- Responsible for sales volume for all businesses (MS / HSD / ALPG / Lubricants / tyres) within his geographical area.

- Responsible for profitable operation of Plaza through the MFF model.

2. CRM and customer retention :

- Responsible for established norms for customer service/ retention.

- Coordinate with TCAs for activation and customer acquisition / relationship management of customers for fuel and non-fuel products, in his area.

3. RO Operations and marketing :

- Responsible for the collection, remittance, and reconciliation of cash / MFF as per laid down commercial policies/processes.

- Assist dealers in obtaining statutory licenses, approvals etc.

- Responsible for COCO related MIS reports and closing all system generated exception reports at ROs as per guidelines issued from time to time.

- Responsible for obtaining OMC sales / other marketing intelligence data in pursuance of better business opportunities for ROs in his area.

4. Business development and DG activities :

- Conduct field visits and trading area surveys; identify potential sites; conduct interviews and enroll dealers/lube distributors / TCA & Plaza franchisees.

- Responsible for marketing events and promotions as directed by SH/SBDM.

- Conduct DG activities / MLP implementation for Lubes and Vendor Meets for tyre customers in coordination with Distributors/TCAs.

5. Ensuring implementation of RIL fuel proposition to the customer, the primary focus on Quality and quantity :

- In time communication of all SOPs and their updates to channel partners and RO staff.

- To coordinate between dealers and supply points for timely placement of indents and their execution so that there are no stock outs.

- Critical analysis of ROs showing excess product loss or gains.

- Ensuring all automation devices remain functional; ticket generation for any automation device going manual.

- Upkeep maintenance and health of back up devices like UPS batteries, DG set etc. at Dealer ROs.

- Manpower deployment at ROs as per manning norms.

- All complaints, especially related to Q&Q from customers to be investigated.

- All ROs to be made to adhere to meet statutory norms on nozzle delivery, density variations and retention samples of TT.

- To draw random samples from ROs for quality/batch formation tests.

6. Conducting regular audits of all ROs within his geographical area

Skills Required (Knowledge and Skills):

- Excellent communication, Objection Handling & Negotiation Skills.

- Managerial, organising and coordinating skill.

- Analytical thinking and problem-solving ability.

- Self-motivated and strong organizational skill.

- Strong interpersonal skill.

Key Attributes (Experience and Qualifications):

- Bachelor's Degree

- Minimum 1-2 years of experience

- Post Graduate in Business Management, fresher is preferred.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights
  • Follow-up
Something suspicious? Report this job posting.