Renaissance Indus Infra - Head/Vice President - Branding & Marketing

Position: Head / Vice President - Branding & Marketing

Location: Andheri-Mumbai (5 minutes walkable from WEH Metro Station)

- Experience: - 15 to 20 years (Proven experience in a senior marketing role within the real estate industry)

- Education: MBA in Marketing or Equivalent

- Industry: Real Estate / Construction

- Reporting to: Director of the Company

As the Head of Branding & Marketing, the professional will play a pivotal role in shaping and executing the overall marketing and branding strategy for the company. S/he will be responsible for elevating our brand presence, driving lead generation, and ensuring consistent, compelling messaging across all channels.

Responsibilities

- Manage and lead a high-performing marketing team

- Conceptualize and implement ATL / BTL initiatives towards brand building

- Plan and oversee marketing campaigns, ensure alignment with brand strategy and business goals

- Lead the digital marketing efforts, including SEO, SEM, social media, and email marketing

- Interface between creative agencies, strategic partners & vendors

- Develop and maintain strong relationships with media outlets, influencers, and stakeholders

- Handle media & creative agency for brand promotions & timely execution of campaigns

- Provide brief to creative agency and other vendors for the ads & related activities

- Keep track of the marketing intelligence, real estate industry news and updates

- Monitor & review all the marketing activity and results

- Develop and manage the marketing budget, ensure optimal allocation of resources for maximum ROI

- Coordinate with the associated creative agency, PR agency and vendor for execution of the marketing collaterals & process

- Handle project launch, exhibitions, trade fair & events for brand enhancement as well as for increasing the number of sales

- Manage, develop, and improve the pre-sales process and ensuring it is aligned with the brand standard

Prerequisites

- Strong leadership and team management skills

- Excellent communication, interpersonal and negotiation abilities

- In-depth knowledge of digital marketing trends and tools

Project Details

Asmeeta Texpa unveils a new dimension within the garment making industry through the medium of innovation, passion and dynamism in a grand and holistic manner thus creating an ideal space for the proliferation of progress and for the manifestation of success. Customized to meet every business requirement through a state-of-the-art ambience that produces world class apparel, every avenue.

After the grand success of Asmeeta Phase 1 (48 Acres), Magus Group proudly unveils Asmeeta Phase 2 (12 Acres) & Phase 3 (5 Acres), an Apparel Park that is customised for business.

For more details, please visit: www.asmeetatexpa.com