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Chief Manager - Human Resources at Reliance Nippon Life Asset Management Company Limited
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Reliance Capital Asset Management - Senior Manager - Digital User Growth (6-8 yrs)
Purpose of the job :
Responsible for driving digital acquisition through performance marketing campaigns
Key Responsibilities:
- Performance Marketing - SEM, SEO, Display, Affiliate, Social, Remarketing
- Driving transactions through leads generated on digital platforms
- Lead Nurturing - creating and executing lead nurturing plan for maximizing returns on spends
- Creation of annual and month on month media plan to achieve the respective business target
- Campaign management - Planning, executing, tracking and analyzing campaign performance
- Coordinating with call centre for tracking campaign performance
- Optimizing campaigns to achieve cost advantage
- Managing and driving digital media agency
- Managing Adobe and Google Analytics
Role specific competencies-
In depth knowledge of SEM, Social, Affiliate, Display, GA, SEO
- Analytical Skills
- Creative thinking
Qualification- Graduate/MBA with min 6 to 8 years of relevant work experience.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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