Key Result Areas : - Spearheading the marketing function for the category to enhance brand's share in the segment through introduction of requisite skus (New Product Launch); driving secondary offtakes through trade and consumer promotions (BTL) thereby positively impacting the business P&amp;L - Setting up of Marketing structure with regional teams focusing on Brand and Trade Activation - BTL Activation : Managing BTL Campaigns (trade activation/programs) for channel partners to facilitate the launch of new models. Planning and creating the brand presence/visibility among the intended buyers at the destination markets - Coordinating closely with creative teams/agencies for designing of innovative creatives &amp; with right message for the target audience - Developing a pool of quality vendors (printing house for POSM, design hubs for fixtures and stands) and BTL agencies for activations.

Bangalore

Regional Trade Marketing Manager - Consumer Durable 

Regional Trade Marketing Manager - Consumer Durable  ,Job Description for Regional Trade Marketing Manager - Consumer Durable  in Rini Search Services in  Bangalore for (6-12) years of experience. Apply Now!

Job Description for Regional Trade Marketing Manager - Consumer Durable  in Rini Search Services in  Bangalore for (6-12) years of experience. Apply Now!