Regional Sales Manager - FMCG

Regional Manager (6-15 yrs)

Sales :

- Responsible for delivering overall sales of the branch through implementation of work plan

- Identification and corrective plan in gap areas and by leveraging opportunities in the branch area

- ASM is expected to ensure that performance across TSI territories and WSS territories are robust and in line with the plans of the branch

- Responsible for driving sales through effective scheme implementation with regular review of effectiveness and response to schemes

- To provide feedback to TDM on the basis of market response for improving scheme effectiveness

- Responsible for maintaining good relationship with key dealers and influencers in the market

- Conducting DRM, SGA and Influencer promotional activities in the branch area

Sales Exception :

- Responsible for driving corrective action in low base WSS TTY, zero billing WSS TTY (regular and competence) and overall exception WSS TTY

Sales Force Management :

- ASM is responsible for effective DRCP process implementation in his branch area

- To ensure that Route plans are optimised and well laid out

- The performance of the sales team against benchmarks of productivity, callage, range selling are regularly reviewed and course corrected as required

WSS Management :

- Responsible for efficient WSS operations in the branch area

- ASM is expected to identify expanding/emerging markets, ensure that all distribution gaps are identified in time and recruitment of WSS is as per criteria with proper induction

- ASM is expected to ensure that the working of the WSS is as per SOP and the performance/growth is in line with business expectation of the WSS territory

- ASM to ensure that the WSS follows laid down financial policies of the company

Receivables :

- Responsible for collection of receivables in the branch area

Claim Management :

- Responsible for ensuring that WSS claims are settled and claim confirmations are sent on time.