Director at Sunshine Workforce Solutions
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Regional Sales Executive - CSD - FMCG (2-8 yrs)
- Responsible for Sales Volumes
- Developing the detailing of the business growth plan of CSD of doubling current turnover in 3 years
- Stakeholders: Supply Chain, Finance, CSD HO & Local teams, External agencies
- Managing the new product launch application preparation by collaborating with multiple internal (R&I, factory, quality control, marketing & sales) and external (laboratories, CSD teams) stakeholders followed by coordination of factory inspections and pricing meetings
- Relationship Building with the Excise/ Corporation
- Designing Trade schemes and effective utilization of Trade Budget
- Facilitate the execution of the promotional activities
- Ensure availability, visibility as per the prescribed format
- Inventory Management of the depots on a daily basis
- Create avenues/ Look for opportunities for Promotional Activities
- Responsible for Statutory Formalities (EVCs)
- Coaching, Training the DSMs
- Working with the DSMs in market (minimum 2 days in a month)
- Communicate the brand execution objective to the DSM
- Adhere to the activation calendar
- Responsible for On -Time Claim generation.
- Responsible for following up with Finance for settlement
- Maintain relationship with Trade Partners
- Maintain database of opinion leaders of the society
- Maintain and analyze the Competition/ Market Data monthly in the prescribed format
- Report the above data timely
- Market Intelligence - Any movement in terms of launch, activation by competition
- Stay on top of the foreseen changes expected in respective market
- Ensure the DSMs maintain proper reporting
DSR
Shop audit (once in a month)
Market coverage plan
Maintain MPS 1 - Monthly Plan Achievement
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