Regional Marketing Role - Sports Vertical

Position - Regional Marketing

Reporting To - Head Marketing

Location - Kolkata / Kochi / Guwahati

Note: Enthusiastic for doing a ground breaking marketing work for Football Sports will be preferred.

Key Responsibilities

- Single Point of Contact for Marketing team between Corporate and the region

- Manage and co-ordinate marketing activities in the market assigned.

- Overseeing the execution of marketing campaigns.

- Devising and presenting ideas in the respective market.

- Managing all promotional activities in the market.

- Organizing and executing on-ground events.

- Updating databases and managing CRM.

- Co-ordinating internal marketing and liaising with different functions like Content, Fan Engagement.

- Providing regular updates and reports

Performance Measures

- Achieve specific viewership target in the market assigned

- Ensuring x% Stadia Fill in the market assigned

- Creating buzz and awareness in the market assigned

- Collaboration with other functions like Content, the Club, Fan Engagement, etc.

Qualification

- Graduate / Post Graduate degree from a reputed institute or equivalent with relevant work experience of 8-10 years

Knowledge & Skills

- Prior experience in Brand Activations / BTL activities

- Should understand and speak the local language

Personal Attributes

- Excellent networking & leadership skills; ability to collaborate with teams internally and externally

- Strong multi-tasking and prioritizing skills

- Agility to thrive in a high-flux environment