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Regional Marketing Manager - Automotive - IIM/FMS/MDI/XLRI (12-15 yrs)
Role: Regional marketing manager (Individual contributor role)
KRA: Driving Marketing strategy, planning and execution in key markets
Educational Qualifications: Graduate Engineer or Equivalent with MBA (Marketing Full time) from a premier institute
Work Exp 12- 15 years
KEY RESPONSIBILITIES:
1. Advertising & promotion, Execution-Managing advertising and promotional budget
2. Media Understanding-Develop Regional Marketing plans
3. Cater region's marketing requirement through agency management - Creative, BTL, Digital marketing, Media, PR & Marketing Research.
4. Trade Marketing-Merchandising/ Trade shows / Exhibitions
5. Launch Management execution- Support new launch as per country wise product plan
6. Develop and execute BTL activations.
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