26/08 MD Mobassir
Consultant at Spectrum Talent Management

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Regional Manager - Trade Marketing - FMCG (2-3 yrs)

Kolkata/West Bengal Job Code: 843528

- Ensuring growth & profitability for the category.

- Designing and implementing national/regional BTL plans for the categories responsible.

- Budgeting and evaluating the BTL spends of the above categories.

- Designing & executing the channel specific trade & visibility programs along with balanced sales incentive programs to ensure growth in sales revenue & category shares.

- Strategizing right GTM and activation plan for New Product Launches.

- Deciding creative inputs related to various visibility initiative & elements (including POS, Hardware)etc.

- Designation: Trade Marketing Manager

Responsibilities:

- Ensuring growth & profitability for the category.

- Designing and implementing national/regional BTL plans for the categories responsible.

- Budgeting and evaluating the BTL spends of the above categories.

- Designing & executing the channel specific trade & visibility programs along with balanced sales incentive programs to ensure growth in sales revenue & category shares.

- Strategizing right GTM and activation plan for New Product Launches.

- Deciding creative inputs related to various visibility initiative & elements (including POS, Hardware) etc.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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