MY ACIDIC JOURNEY To start with, I would take you through my journey with Faasos, which began about 7 yrs back after reading this very well drafted bait note by Jaydeep (http://brownianmusings.blogspot.com/2011/11/entrepreneurs-wanted.html), along with an intense, burning fire that never left my belly- and should I rather say well accentuated by few great MNCs who missed to utilize it well, I was certain, this is where I should be. And it has only grown more to an inferno within (yes, too much of it is not good, I have started suffering from acidity off-late). So if you go through those 7 paras in the note above, you would know why I am here and what I/ you should expect from each other. I had never thought that a job posting can be so true (in spite of being glamorous), it all happened with me in just the exact chronological order as envisioned by Jaydeep. Yes, I did every bit of it, from running a store, an area, P&L responsibility for a city, opening new markets, heading regional operations, handling brands and finally now heading Marketing, barring the last line of para7 of the prophecy (someone needs to be careful ;) ). Just to reiterate, the reason I shared this with you is to prove the fact that our JDs need to be taken damn seriously, they are no mincing of words or building of hype/excitement to attract/distract you, this is how your life would be if you make the cut for this role. The CHRONICLES of REBEL FOODS Before detailing the role, its paramount for you to understand as to what have we built over last so many years - a journey from a mere 100 restaurant food business to 1100+ restaurant business in sheer 24 months ( being the 2nd largest restaurant chain in the country, the 1st one took over 30 years to do so), more importantly a journey of disrupting food business across the globe and being the Worlds Largest Restaurant on Internet company by pioneering cloud kitchens &amp; multi-brand kitchen model (same non visible location churning out multiple brands catering to different food missions and categories). Read more about it here : https://medium.com/@jaydeep_barman/how-to-build-1000-restaurants-in-24-months-the-rebel-method-cb5b0cea4dc8 https://medium.com/faasos-story/winning-the-last-frontier-for-consumer-internet-5f2a659c43db While after reading this, the WHAT would be pretty clear, I would also want you to go through the HOW part, which is not just about the Multi-brand business model, but the Way of working a.k.a Values at REBEL foods. These so-called values are not mere A3 printouts hung up on wall (just realized that we dont have even a single printout in our office) but actually the sugar-phosphate backbone of the DNA of each one of us making this happen (finally I made you open the google tab, at least for few of you). https://www.slideshare.net/JaydeepBarman/culture-rebel So ladies and gentlemen, now that you have hopefully gone through the Chronicles of REBEL Foods, lets come to what would you be expected to deliver as Head of Consumer Insights of this tale in making. Responsibilities The person would be responsible for identifying research requirements and execution of marketing research studies by conducting online and offline research projects. The person would have the complete responsibility for design and execution of these projects and would work in tandem with brand managers to drive this. The exposure would be immense as the person would be handling requirements of over 10 brands across multiple geographies including international locations. Requirements - - Experience in Primary Qualitative Market Research with practical knowledge of research methodologies like Focus group discussions, panel enrollment, direct interviews and ethnographic research would be preferred - Strong interpersonal skills - Very Good Influencing &amp; Persuading Skills - Expert knowledge of research techniques and methodologies - Knowledge and experience in Digital marketing QUALIFICATIONS - MA in Psychology/Sociology/Philosophy/Social Anthropology or MBA in Marketing - 4-6 years experience in consumer research

Mumbai

Rebel Foods - Head - Consumer Insights 

Rebel Foods - Head - Consumer Insights  ,Job Description for Rebel Foods - Head - Consumer Insights  in Rebel Foods in  Mumbai for (3-6) years of experience. Apply Now!

Job Description for Rebel Foods - Head - Consumer Insights  in Rebel Foods in  Mumbai for (3-6) years of experience. Apply Now!