HR at Rebel Foods
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Rebel Foods - Business Analyst - EatSure (2-4 yrs)
We are surrounded by the world's leading consumer companies led by technology - Amazon for retail, Airbnb for hospitality, Uber for mobility, Netflix and Spotify for entertainment, etc. Food & Beverage is the only consumer sector where large players are still traditional restaurant companies. At Rebel Foods, we are challenging this status quo as we are building the world's most valuable restaurant company on the internet, superfast.
The opportunity for us is immense due to the exponential growth in the food delivery business worldwide which has helped us build 'The World's Largest Internet Restaurant Company' in the last few years. Rebel Foods current presence in 7 countries (India, Indonesia, UAE, UK, Malaysia, Singapore, Bangladesh) with 15 + brands and 3500+ internet restaurants has been build on a simple system - The Rebel Operating Model.
While for us it is still Day 1, we know we are in the middle of a revolution towards creating never seen before customer-first experiences. We bring you a once-in-a-lifetime opportunity to disrupt the 500-year-old industry with technology at its core.
We urge you to refer to the below to understand how we are changing the restaurant industry before applying at Rebel Foods.
About Eatsure MarketPlace
Eatsure Market Place is the first of its kind business model wherein we empower the success of brands across food missions by providing them access to an ecosystem of services kitchen infrastructure, supply chain, last mile, culinary expertise and much more to help them scale in a profitable manner. What this means for their business is hyperlocal reach across 40 cities in the country.
We leverage and maximize the true potential of what we have built over the years, since our inception in 2012 and are set to fuel the next biggest revenue channel for Rebel. Read more about it here:
About the role :-
Marketing as a field has evolved over the last few years. In addition to the traditional market research and consumer testings, decision making is layered with sharp data led insights. Communication has evolved from painting hoardings and playing TV and Radio advertisements meant for everyone to sharp, targeted, segmented communications. All of this is enabled by cutting-edge technology
This role is unique. It is a techno-marketing role, which requires expertise in analytics (knowledge of SQL is required, working knowledge of Python/SAS other scripting languages and statistical tools is an advantage) and knowledge of marketing and marketing automation tools.
The person in this role will liaise closely with the analytics teams to build and operate models for App/Web storefront automation, enabling marketing solutions and building models to increase up/cross sales, increase app interaction and induce repeat purchase, enhancing retention of customers.
The person should also employ growth hacks to acquire new customers across physical and digital channels and building journeys to ensure that customers have a smooth transition into our ecosystem.
We are looking out for someone who can come onboard to play this very critical and collaborative role. Following is the background we are looking for :-
You must have 2 years of experience in the analytical space with a good eye for numbers and an understanding of marketing basics.
The Rebel Culture
Finally, but most importantly, Rebel is not a usual workplace. The following slides will give you a sense of our culture, how Rebel conducts itself and who will fit into the company. Please go through it before you make your mind up. Its not everyone's cup of tea.