Portfolio Management
A. Position Purpose - Managing Customer Lifecycle and optimizing life time revenue
B. Position Responsibilities :
Sr. Key Responsibilities :
1. Focus on one of the areas of AUR - Activation or Retention - with a measurable customer engagement framework
2. Identify segments for targeted promotions
3. End to end campaign management from conception, planning & execution to tracking
4. Liaising with cross functional teams - Marketing / Analytics / Business solutions / Ops for campaign related activities
5. Ensure customer engagement through early activation / continuous spends engagement / pro-active & re-active retention
C. Qualifications and Experience Requirement :
Qualifications :
Essential : MBA
- Preferred Premier B School
- Certifications
Experience :
- Essential Business Management or Product / Portfolio Management
- Preferred Financial Services
D. Competency Requirements :
a. Technical Skills :
Skill Attribute :
- MS-office MS-Word, MS-Excel, MS-PowerPoint
b. Behavioural Skills :
Skill Attribute - Relationship Mgmt. Good Communication skills, Strong Interpersonal skills
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