Overview: - You have an attention to detail and an eye for quality, along with the ability to grasp and translate capabilities into a story that resonates with our target customer through campaigns/content creation, and then make sure that your customers see products that are elegant and simple. You are the important nexus between business teams, product marketing and external audiences.&nbsp; - You have a talent for collaborating with internal stakeholders, users, and sellers. You are eager to dive into a complex space, collaborate with the leadership team to develop and execute a strategy. In this role you will: - Lead the growth of our organization by creating, optimizing, and managing successful Demand Marketing campaigns, events and other marketing vehicles that attract new qualified leads and convert them into clients - Drive a successful B2B Content Marketing strategy that leverages engaging thought leadership content to build trust and establish a community of future prospects - Work closely with Sales leadership to develop the right mix of Inbound Marketing and Account Based Marketing to drive a single, unified go-to-market strategy - Optimize our marketing automation and lead nurturing processes through all relevant channels (newsletters, events, placements, etc.); - Take a data driven approach to marketing campaigns and be able to combine process-oriented thinking and data analysis with creative ideation and strategy development; - Develop market-driven positioning and messaging that differentiates Razorpay and its solutions in the market; - Product launch: support product marketing and sales with the launch of new products and assist the cross-functional implementation of the plan; - Develop and maintain budget with a keen eye on fiscal responsibility and cost per acquisition metrics that deliver return against lifetime value analysis We are looking for: - Engineering degree; MBA is a plus - 8+ years growth marketing experience delivering highly successful user acquisition and engagement strategies, with a focus on B2B marketing - Exceptional leadership skills and proven ability to attract, develop, manage and mentor top talent - Experience running successful Content Marketing, Inbound Marketing, and Account Based Marketing programs in an enterprise B2B environment - Must possess an understanding of media metrics, campaign tracking and optimization to establish clear measures of success and build compelling stories with data - Ability to develop, execute, and communicate a long-term strategic vision, while also balancing immediate priorities and opportunities - Experience leading marketing in both startup and established company environments is a plus - Possess an entrepreneurial and founder mindset, ready to take on tasks outside of role with strong agility to change and to be flexible/resilient

Bangalore

Razorpay - Head - Enterprise Marketing  

Razorpay - Head - Enterprise Marketing   ,Job Description for Razorpay - Head - Enterprise Marketing   in Razorpay in  Bangalore for (8-18) years of experience. Apply Now!

Job Description for Razorpay - Head - Enterprise Marketing   in Razorpay in  Bangalore for (8-18) years of experience. Apply Now!