Raymond - Brand Manager - Shaving

Brand Manager Job Summary

The brand manager will develop and market the company brand. They will strategise for effective campaigns, set brand standards, and improve the customer experience. Acting as gatekeeper of brand, brand manager will implement guides

Essence of Role - Key Accountabilities

- Responsible for achieving overall top line & bottom line objectives

- Responsible for achieving agreed market share objectives

- Developing a support plan that will help achieve the objectives

- Accountable for successful and timely execution of agreed activities on the brand

- Regular & Timely review

- Development & Implementation of Category Strategies

- Identification & implementation of strategic initiatives

- Encourage & employ innovation in products & process in order to achieve competitive advantage.

Qualifications/ Expecience

- Must be an MBA in Marketing

- Must have overall 5-7 years of experience in FMCG

- Must have experience in independently managing a brand or a category for at least 3-4 years

- Must have experience of minimum 2 years in FMCG sales