Chief Marketing Officer Purpose: The CMO is responsible for developing and implementing the marketing strategy of all businesses of the group. The work includes research into the market and competitors. The Chief Marketing Officer will be responsible for planning the marketing and branding of multiple businesses in order to grow the customer base and optimize sales and profits. The CMO will help decide the overall marketing strategy of the organization, with respect to its growth and financial performance and help determine business decisions such as mergers and acquisitions. Chief Marketing Officer Responsibilities - Setting marketing goals and objectives for all the businesses - Driving change across the organization with regard to elements such as social media or digitization - Planning and implementing a marketing strategy for the organization. - Spot opportunities in the market and drive growth of the multiple businesses - Researching the experience of the customer across sectors in interacting with the organization and drive improvements - Taking responsibility for the look and content of the website(s) and social media outlets, maximizing visitor conversion - Contributing to the growth of the business. - Acquiring reliable and comprehensive data on sales and customer experience from different departments - Managing the content marketing strategy of an organization, reviewing it and making necessary changes. - Setting KPIs for the marketing team of a business. - Commissioning market research and understanding how markets are evolving. - Communicating regularly with other departments and executives, reporting on marketing activity - Managing KPIs to ensure that the marketing of a business is optimized. - Using data to make decisions based on evidence. - Keeping up to date with best practices in marketing and technology. - Design, plan and implement marketing campaigns. This includes monitoring campaigns and making changes when necessary. - Using analytics to drive product development - Building a marketing team and mentor them - Building relationships with creative, digital and media agencies - Using CRM (Customer Relationship Management) systems Chief Marketing Officer Skills and Qualifications A CMO needs to have abilities that are directly related to the role and the business. With that in mind, the skills and qualifications that a CMO is expected to include: - MBA in Marketing or similar relevant qualifications with 15-20 years of experience - In-depth marketing experience, preferably within a related industry. - Experience of relevant technology. - Proven knowledge of big data analytics. - Highly developed organizational and time management skills. - Excellent communication and interpersonal skills. - A high level of presenting skills. This includes developing presentation content as well as carrying out presentations.

Delhi NCR

Delhi

RattanIndia - Chief Marketing Officer 

RattanIndia - Chief Marketing Officer  ,Job Description for RattanIndia - Chief Marketing Officer  in Rattanindia in  Delhi NCR Delhi for (14-20) years of experience. Apply Now!

Job Description for RattanIndia - Chief Marketing Officer  in Rattanindia in  Delhi NCR Delhi for (14-20) years of experience. Apply Now!