RAMINFO - Manager - Marketing

The position requires the ability to deal with complexity, leading the business growth through Strategic Commercial Partners, Distributors and Co-Manufacturers in different locations, and It involves interacting with several different functional-Sales, Research & Development, Supply Chain, Finance, Purchasing, Legal and Government Regulations and Agency Partners.

Major Responsibilities:

1. Perform market analysis, identify customer segments and industry verticals, establish, go-to-market plans, pricing, and market strategies, and estimate potential sales.

2. Attract and develop a high-performing sales team. Monitor their performance and help them meet or exceed targets.

3. Manage and plan budgets and resources

4. Maintain knowledge of market trends and competitors- product trends and apply them in developing sales tactics and strategies.

5. Match product and service offerings with buyers, sellers, and service providers need by demonstrating knowledge of customers, markets, pricing, and competition.

6. Establish a network of contacts in the industry to identify potential projects/clients.

7. Establish, develop and maintain new business relationships with prospective clients and generate new strategic business.

8. Understand the business and technical requirements of the prospective clients and work closely with the internal development team to guide the direction of our product offerings.

9. Define and develop digital marketing campaigns, promotional activities, sales programs, publicizing the product through the press/media, salesforce, and alternate distribution channels, and manage product success in the market place.

10. Work with marketing and outside agencies in developing product collateral (brochures, datasheets, web content, direct mail campaign cards, presentations, etc.) and other Sales tools.

11. Identify key industry events, outreach to prospective clients, and coordinate and execute participation.

12. Work with marketing on press and PR strategy to increase industry awareness.

13. Drive and deliver demand generation activities that lead to a strong sales pipeline.

14. Drive marketing studies and create an effective marketing program.

15. Update job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations, conferences, and seminars.

16. Build and deliver sales training to enhance salespeople skills and their effectiveness in the market place.

17. Travel as required/needed.

18. Provide leadership, development, and mentoring to the people in the Sales organization. Ensure company policies, guidelines, values, ethics, and standards are understood by everyone in the organization.

Preferred candidates from supply chain/logistics company and also should have knowledge on agriculture products