Radio Mirchi - Station Head

Job Description:

Company Name: Radio Mirchi, Entertainment Network India Limited

Department: Operations

Designation: Station Director

Location : Kanpur

Role Description:

Key Responsibilities:

- Ensure profitability of the station & enhance brand Radio Mirchi through focused initiatives

- Coordinate regularly with the different teams - sales, programming, marketing, finance & administration teams for managing the overall profitability of the station

- Maintain relationships with clients, their key decision makers, decision influencers etc

Sales Responsibilities:

- To ensure that the station meets the agreed targets for the year

- Define & distribute targets for team effectively

- Manage costs of the station effectively

- To ensure proper implementation of policies & guidelines as issued by the corporate

- Generate necessary MIS & report as per defined guidelines

Programming / Branding:

- Build brand Radio Mirchi through planned programming & marketing initiatives

- Track & ensure that the brand is positioned as premium & ahead of the competition

- Maintain relationship with PR & media agencies

- Build radio as a category for both listeners & advertisers

People Management:

- To train, develop & guide team members in attaining the station targets

- Monitor the performance of team members on a regular basis

- To ensure that the attrition level of the station is below the prescribed level

General Management / Administration:

- To ensure technical equipment & infrastructure of the station is maintained.

- Ensure upkeep of the station as per Mirchi guidelines.

- Timely escalation of issues (Audit / statutory/HR) to relevant stakeholders

Must Haves:

- 5-6 years of experiences in sales

- Excellent communication skills

- Strong branding focus

- Knowledge of local market & language

- People management experience is a prerequisite

- Self-starter & entrepreneurship qualities