OBJECTIVE Head Outbound and Product Marketing Organization and influence design and development of Product Road-map including Brand and Digital Initiatives. SKILLS Positioning Strategy, Product Road-Map, Outbound Reach and Campaign Planning, Digital Marketing KEY RESPONSIBILITIES - Plan and implement effective product positioning and thought leadership - Create and Manage Predictable Lead engine - Lead and design Outbound Marketing engagements including digital and social engineering - Create Product Language and communication templates which can easily convey the value and benefits statement to clients and partners - Create and deploy the Website redesign and setup social engagement channels including b2b campaigns. - Manage and work with design, content, acquisition, product and sales to implement strategies under Product Organisation. - Create briefings for press and PR teams about new products and presentations. - Support AR interactions including providing relevant case studies and successful deployments. - Provide Insight through secondary and primary inputs including sales data, client interviews, untapped opportunities and buyer personas. - Create parameters to monitor success of outbound activities and share internal feedback. - Create a Product Brand Identity that can be cascaded through the internal and external product organisation - Market intelligence Best practices, competitor analysis and positioning evaluation. PREREQUISITES - Post-Graduate - 5 - 10 years minimum Marketing/Product Marketing and Brand Management - Excellent Communication Skills - Have Business outcome centric approach ABOUT QUALITY KIOSK QualityKiosk Technologies is one of the worlds largest independent Digital quality and performance assurance Partners with over 1800+ employees. We are headquartered in Navi Mumbai, India and help deliver Performance engineering Solutions & Services to Key clients including Fortune 500 Banks, Insurance , Fintech, Automobile and Telecom companies.

Navi Mumbai

Mumbai

QualityKiosk - Marketing Lead - Digital 

QualityKiosk - Marketing Lead - Digital  ,Job Description for QualityKiosk - Marketing Lead - Digital  in QualityKiosk in  Navi Mumbai Mumbai for (5-10) years of experience. Apply Now!

Job Description for QualityKiosk - Marketing Lead - Digital  in QualityKiosk in  Navi Mumbai Mumbai for (5-10) years of experience. Apply Now!