Key Responsibilities: The Assistant Manager - Digital Marketing will be responsible for generating demand online through organic and paid marketing campaigns across: i. Online marketplaces - Flipkart, Myntra, Ajio, Amazon, Paytm, Tata Cliq etc ii. Google platforms - SEO and SEM, Youtube, Google Display Network iii. Social Media platforms - Facebook, Instagram, Twitter, Snapchat, Linkedin iv. Digital publications such as Inshorts, Times of India, etc v. Affiliate marketing - Work with the ECOM platform partners to understand their consumers and drive visibility amongst their loyal database - Work with internal business stakeholders to understand priorities and drive digital campaigns in alignment. - Driving integrated marketing campaigns with an aim of acquiring and retaining customers. - Campaign Management - Planning, Execution, Analysis &amp; Reporting. - Delivering regular reports of campaign results, including data analysis and evaluation of KPIs. - Identifying patterns and trends in campaign data sets. - Stay abreast of digital marketing trends and technologies and experiment with new channels to drive efficient acquisition. KPI;s : - Return on Ad spends - Share of business from current season products - Growth of share of business from platform loyalty database Experience : - 4+ years of overall experience in Digital Marketing - Prior experience of executing marketing campaigns on Amazon, Flipkart &amp; Myntra is a big plus. - Strong analytical &amp; data interpretation skills. Skills : - Understanding of marketplaces (Amazon, Flipkart, etc) as media platforms will be a big plus - In depth understanding of Google and Facebook as media platforms. - Understanding of web analytics tools (at least one of Google Analytics or Adobe Omniture) - Awareness of attribution models and ability to create a structured approach for RoAS computation

Bangalore

Puma - Assistant Manager - Digital Marketing 

Puma - Assistant Manager - Digital Marketing  ,Job Description for Puma - Assistant Manager - Digital Marketing  in Puma Group in  Bangalore for (4-6) years of experience. Apply Now!

Job Description for Puma - Assistant Manager - Digital Marketing  in Puma Group in  Bangalore for (4-6) years of experience. Apply Now!