PromptCloud - Manager - B2B Marketing - IIM/ISB/MDI/FMS

B2B Marketing Manager (Growth Strategist)

PromptCloud is looking for a marketing leader to take over responsibilities in developing and executing strategic marketing programs to meet growth objectives, develop market awareness, and communicate client results. He/she partners with all functions within marketing as well as key external departments to drive successful, cross-functional marketing and sales initiatives and contributes towards the successful development and maintenance of key performance indicators that lead PromptCloud to 5x growth in the next 2 years.

Responsibilities :

- Develop marketing vision and strategy, identifying target markets, personas, value propositions, and go-to-market strategy from time to time for all solutions across the portfolio

- Create quarterly roadmaps and track initiatives through closure while measuring their performance using key metrics that are important to meet business goals

- Manage the marketing team, create team-level goals and guide them to successfully execute marketing strategies

- Report on various funnel metrics viz inbound leads, conversion funnel, lead velocity rate and the like and identify gaps to develop further strategies

- Analyze market threats and risks to be well-equipped for further innovation to solutions

- Develop partnerships with other solutions who fit strategically into the vision and long-term goals.

Desired Skills and Experience:

- B. Tech along with an MBA degree from a top B-school.

- Minimum 3 years of relevant experience and overall 5-7 years with the marketing function in an organization.

- Strong business acumen, highly developed analytical skills and recognized for innovative and creative approaches to problem-solving.

- Have a deep understanding of the digital marketing ecosystem with knowledge of SEO, SEM, Social Media Marketing, and content marketing.

- Work requires professional written and verbal communication and interpersonal skills. Ability to motivate teams to produce quality materials within tight timeframes and simultaneously manage several projects. Ability to participate in and facilitate group meetings.

Ranjitha
9071101010