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17/05 Nidhi
HR at iTaap

Views:41 Applications:12 Rec. Actions:Recruiter Actions:4

Programmatic Operations Role - Mobile Media Firm (5-8 yrs)

Mumbai Job Code: 1096783

Programmatic Operations (DSP&SSP) - Mobile Media Company


Responsibilities of the role :

- Drive and lead programmatic advertising data operations. Responsible for managing relationships with existing DSPs and ensuring optimized delivery of programmatic campaigns.

- Maintain a solid understanding of ad platforms, data sources, and Digital Operations systems relying on these variable inputs to develop data-driven recommendations for improving yield or operational effectiveness.

- Create roadmaps for advertising and marketing initiatives, train the team and make it happen.

- Manage end-to-end campaigns, liaising with key stakeholders.

- Analyze campaign performance against key metrics to identify, recommend, and implement optimizations to increase efficiency and drive high retention rates.

- Actively optimize and manage all DSP Platform to increase the revenue

- Actively optimize and manage client campaigns including execution and optimization log tracking, using this knowledge as a basis for future campaigns.

- Communicate and define solutions with internal teams for business problems and get them done.

- Collaborate closely with product managers in addition to external partner networks.

- Work closely with integration team members DSP Ops and Cross teamwork.

- Creative thinker and problem solver.

- Sourcing new DSPs and SSPs & contributing to the company's top line.

- Strategic planning and revenue management.

- Advanced technical knowledge and practical experience in building and operating proprietary Ad platforms profitably in the market.

What will you need :

- 5+ years of digital advertising, ad tech platforms, or analytics experience in a programmatic ad operations role.

- Knowledge of data analytics and optimization products is required.

- An understanding and functional knowledge of technical market standards (ad-serving, SSP, DSP, RTB standards, etc.).

- A previous experience in the ad industry is a prerequisite (publisher, trading desk, DSP, SSP, ad networks, etc.).

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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