Programmatic Operations Role - Mobile Media Firm

- Drive and lead programmatic advertising data operations. Responsible for managing relationships with existing DSPs and ensuring optimized delivery of programmatic campaigns.

- Maintain a solid understanding of ad platforms, data sources, and Digital Operations systems relying on these variable inputs to develop data-driven recommendations for improving yield or operational effectiveness.

- Create roadmaps for advertising and marketing initiatives, train the team and make it happen.

- Manage end-to-end campaigns, liaising with key stakeholders.

- Analyze campaign performance against key metrics to identify, recommend, and implement optimizations to increase efficiency and drive high retention rates.

- Actively optimize and manage all DSP Platform to increase the revenue

- Actively optimize and manage client campaigns including execution and optimization log tracking, using this knowledge as a basis for future campaigns.

- Communicate and define solutions with internal teams for business problems and get them done.

- Collaborate closely with product managers in addition to external partner networks.

- Work closely with integration team members DSP Ops and Cross teamwork.

- Creative thinker and problem solver.

- Sourcing new DSPs and SSPs & contributing to the company's top line.

- Strategic planning and revenue management.

- Advanced technical knowledge and practical experience in building and operating proprietary Ad platforms profitably in the market.