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28/04 TP Singh
Managing Partner at TenHeads Consultants

Views:349 Applications:104 Rec. Actions:Recruiter Actions:4

Program Manager - Customer Engagement - Agriculture (4-12 yrs)

Mumbai Job Code: 1253678

Customer Engagement :

- To ensure the rural marketing strategy for the business with respect to competition benchmarking are being designed & executed.

- Ensure creation and execution of a defined marketing strategy and communications that supports growth and enhances market share and generates revenue in rural locations

- Executing the integrated marketing campaign to achieve the brand & business goals in the rural markets.

- Implement overall strategy to localized catchment led marketing plans and activities - Bank Marketing and BTL activities

- To monitor the pulse of the trends in the Rural marketing space. Know the business and the target customers.

- To ensure proper implementation of ATL, BTL and TTL campaigns as per business needs

- To ensure innovative, creative programs, driving engagement and viability of products

Skills & Experience :

- Master's degree in business administration or related field.

- Ability to manage multiple priorities across cross- functional teams and communicate with all levels of management across the organization.

- Strong analytical and problem-solving skills, ability to quickly grasp new subject matter

- Strong working knowledge of Salesforce CRM software.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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