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Vedantu - Category Manager (1-3 yrs)
Key Job Purpose :
- Program Manager (Category) would drive growth & revenues for the category. He/She would use data and analysis to conceptualize growth projects and drive execution through collaboration with sales / marketing / academic / engineering teams. He/she would develop strategies to launch new or modify existing products that could improve their category's overall performance. This would also involve conducting primary & secondary research to benchmark the category against industry trends.
Roles & Responsibilities :
- Lead the category, analyze data & create a roadmap to achieve key category metrics.
- Constantly explore ways to improve acquisition, engagement & retention metrics through improvement in product, pedagogy and content design.
- Should be able to run experiments, reach out to consumers & dive deeper into the marketing & sales funnels and build actionable insights that help grow the category.
- Conceptualize & drive projects across multiple stakeholders based on the above insights.
- Maintain Monthly and Daily active users at target levels
Pre-Requisites :
- Minimum 2 years of experience working in high growth start-ups/ consulting.
- Experience in driving high impact, cross-functional projects at scale.
- Excellent communication and strong program management skills.
- High aptitude and hunger to work on the unknowns and solve problems.
- Ability to analyze large data sets. Knowledge of SQL will be a plus.
- B.Tech/MBA from top tier colleges.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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