Manager at Serviam Manpower Private Limited
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Product Marketing Manager - IT (5-7 yrs)
We are hiring for one of client based out in Gurgaon a Business Intelligence, technology Company.
- Develop a deep understanding of the product and features to provide messaging, value propositions, benefits, and material to support marketing and sales programs.
- Collaborate with Sales, Marketing and Product Management teams to drive a consistent and compelling product message to effectively promote and facilitate the sale of our products
- Be the liaison between teams to close the gap that exists between client feedback, to adapt to that feedback as an organization to improve our products and responsiveness.
- Research and understand the market, share competitive intelligence, and bring market insights to support product planning.
- Support the Product Management and User Research teams in understanding and considering the competitive landscape and target audiences.
- Develop market messaging & positioning that differentiates our products in the marketplace
- Create materials (sales enablement tools, presentations, case studies, product content, etc.) for the defined segmentation.
- Owns an audience segment and understand the customer persona, market trends to form product or market decisions.
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