Product Marketing Head - Paint Industry - IIM/XLRI/SIBM/FMS/XIMB/SP Jain

Product Marketing Head - Paint Industry - IIM/XLRI/SIBM/FMS/XIMB/SP JAIN

Product / Category Management :

- Identifying market requirements & maintaining full ownership of taking product through various lifecycles of product management including feasibility, development, integration, testing & delivery.

- Framing strategies for establishing greater awareness about the products.

- Building brand focus in conjunction with operational requirements; utilizing market feedback & personal network to develop marketing intelligence for positioning the products.

- Implementing pre/post launch sales promotional activities for brand building & market development.

New Product Development :

- Coordinating with R&D Department for the development of new products for the Indian Consumers.

- Reviewing and analyzing the competitive products to pick the benchmark.

- Conceptualize and suggesting innovative ideas on product development.

- Managing various activities like Formulation, Pricing, Packaging, Forecast, Launch, Analysis, etc.

- Organizing in-house research and market research along with stability test & efficacy test in coordination with the Operations Department.

Candidate Requirement :

- MBA from Premium B-School

- Having a strong team handling experience

- Paint Industry experience current or previous is a mandatory

Narayan ( 9819147645)