Product Manager - Television

Product Manager

- Responsible for a product line up of Televisions

- Presentation/Introduction of products for each occasion

- Marketing Planning for assigned products (marketing 4P strategy)

- Conceptualize, plan, develop and execute appropriate communication material (ATL/BTL)

- Share product information & business direction to relevant department (new model info, display guidelines, sales talk, training material)

- Provide necessary inputs to Product Planning Department at HQ for existing line up as well as future line up

- Product comparison analysis with Competition Product Information

- First line of contact for Product related technical specification

- Sample management

- Product level event & promotion management

- Prepare necessary report as required for internally as well as for HQ - products related

- Conducting market research

- Online promotion management & execution, analysis

- Managing and controlling A&P

- Create training material for promoters, demo contents for shop front