Managing Partner at Kairos Consulting India
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Product Manager - FMCG - IIM/MDI/ISB/FMS (2-3 yrs)
Client: Leading FMCG player
Role: Product Manager
Location: Gurgaon
Key Responsibilities:
1. Track brand performance and participate in brand strategy
2. Track market for competitor activity. Review research data and align to brand needs
3. Achieve sales, market share and profit target for the brand
4. Work with sales to analyze sales and profitability data and identify opportunities to enhance sales
5. Develop and recommend budget for each brand-plan media spends
6. Plan innovative ways of leveraging media to enhance cost/customer research value
7. Provide inputs for defining market research strategy, scope & initiatives for the assigned brand
8. Follow up on research outcomes, use interpretations and recommendations to marketing strategy
Experience :
1. Minimum 2 years of experience in Sales, Market Research or Brand Strategy
2. FMCG experience is preferable
Education - MBA from Tier 1 B school, 2016 or 2017 Pass outs
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