Position Title: Product Manager with MNC
Reporting to: Division Marketing Manager
Location: Hyderabad
Qualifications: Engineering or Business discipline with related experience
Experience: Min 5 years experience in engineering or field sales in a related industry
Position Summary:
- Increase Division sales and profits through the development of product strategies. Coordinate communication involving products and applications between Division, customers, and end users.
- Use of judgment in determining products offered, target markets and product line forecasting. Interact with sales, operations and marketing to provide premier customer service.
Essential Functions:
- Establish product development procedures to assist field sales in achieving profitable volume
- Make recommendations and evaluations on new product opportunities as outlined in the Innovation process
- Participate in or lead new product development teams as part of the Innovation process
- Develop and present product training to field sales, customers and end users
- Support field sales with information on products and application
- Conduct periodic market evaluations
- Conduct competitive analysis of product lines
- Accompany and assist field sales as required
- Attend sales conferences and trade shows as required
- Assist in preparation and execution of advertising and promotional programs
- Develop and revise product literature, catalogs, technical bulletins etc.
- Facilitate exchange of information between engineering and field sales management
- Assist in the development of pricing strategies
- Assist in the development of product positioning strategies
- Monitor activities for continuous improvements in productivity and cost reductions
Key Responsibilities:
- Responsible for developing strategies to increase Division sales and profits while providing premier customer service to the customers, distributors and field salespeople.
- Responsible for developing and implementing product line growth strategies (new/existing customers, new/existing market penetration, new/existing geography, new/existing channel)
- Product line responsibility- for a defined portfolio of products other than non-rubber hose products
- Collaborates with the Manufacturing Division to determine, products offered, target markets and product line forecasting
- Interacts with channel partners, field sales & OEM's.
- Monitors and drives marketing communication needs for product line in support of growth strategies (promotions, catalogs, social media, web presence, etc).
- Conducts market research through trade associations, internet investigation and Corporate services.
- Maintains high level of applications knowledge by continually improving knowledge and know-how related to a defined portfolio of products.
- Monitors product and market trends and recommends appropriate
Qualifications:
- Engineering, Engineering Technology or Business discipline with related experience
- Three to five years- experience in engineering or field sales in a related industry
- Strong computer skills ( Microsoft Office Applications)
- Strong verbal and written communication skills
- Strong analytical skills
- Demonstrated ability to organize and manage multiple priorities using effective problem solving / resolution skills and a team focus.
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