Product Design:

- Product Design ownership of a particular feature/product translates into end to end responsibility of all user facing items that the item impacts.

- This includes not only working with Wireframes and UI Screens but also detailing Information Architecture, User Flows, Case and Error Handling, Product Copy/Communication and more.

- 9 of 10 times, what you will be building will have a direct revenue/monetary impact on the ecosystem.

- You will actively engage with Business, Engineering, QA, Customer Satisfaction and Marketing teams to define problem statements and execute them to impact objective trackable metrics.

- Once a feature/product is pushed to a live user base, you will need to monitor its performance to quickly iterate and experiment to evolve the same

- Rinsing and Repeating this process is the essence of Product Design

- As a UX Product Designer you will be the key stakeholder for one or more end user facing features. You will be owning an objective metric or conversion funnel (eg. # of people who installed to # of people who successfully logged into the app) and will be responsible for tracking and improving the same.

Responsibilities, Requirements & Good to Haves

Responsibilities :

- Detailing a list of tasks around Feature/Product specifications given a rough brief/problem statement from either stakeholder

- Creating and reviewing Key Flows with variants of approaches to stakeholders

- Creating case handling flowcharts once a flow has been decided

- Coordinating with Engineering, Visual Design & QA teams on delivery of the same

- Working with Product Teams on instrumentation/tracking the feature once it will hit production

- Working with Product Engineering Teams to add configurability to the feature while it is LIVE in production

- Monitoring feature health and running experiments with the above two points to better your features

Requirements

- Thorough in your Design Process - Framing a problem statement, iterating & validating diverse approaches to a solution, executing the same and finally monitoring the execution to evolve the solution

- Function over Form thinking - Understanding that visual design is meant to aid purpose/functionality of a feature

- Ability to create a list of key user interactions/flows that should be tracked with analytics/instrumentation

- Ability to design experiments to test a hypothesis/approach

- Are Comfortable with learning from experimentation on live user base rather than extensive user studies and research

- Are Comfortable with killing features that do not translate into desired impact

- 3+ years of experience in working with consumer-centric Mobile Apps

Technical Requirements :

- Quick and Iterative Paper Wireframing

- Flowcharts with any tool of choice (Vision, Draw.io, OverFlow, Pen/Paper etc.)

- Hands-On UI design experience (Sketch is preferred over Adobe XD, Figma)

- Hands-On Experience with Zeplin or similar for red-lining and front-end execution

- Basic Hands-On Prototyping experience (Any of Principle, Marvel, Invision, Framer, Origami, Proto.io etc.)

- Basic Excel/Google Sheets experience for working with data/numbers

- Basic understanding of Engineering terminology (Client-Server interactions like APIs, Response times etc.)

- Basic understanding of Product terminology (DAUs, Engagement, Retentions etc.)

- Open to learning new tools/techniques towards improving workflow and understanding of current user base

Good to haves

- Worked on LIVE Products with large active user base (>50K daily users)

- Worked on Games directly or any product with heavy gamification mechanics

- Worked on Products with Payment loops and Transactions

- Worked on Products with Social loops

- Worked on Product with Media Content surfacing and playback

- Front end engineering experience with any development environments (React-Native, Android, iOS or others)

- Prior exposure to any Analytics Dashboard and Experimentation solution (CleverTap, LeanPlum, Google Analytics, Firebase, MixPanel etc.)

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